An Efective Advertisement Essay

956 words - 4 pages

The main picture in the Smirnoff advertisement is of the big bottle in a sad, dark room at one of the upper stairs of an apartment building. Inside the big bottle there are colorful balloons, drinks, and cookies. This advertisement is trying to make the people believe that when they have Smirnoff at home, everything is going to change, and the sad environment of the house is going to change to a cheerful party, and this drink is going to bring happiness for the people. This advertisement appeal to the need for affiliation and attention, because if people buy "Smirnoff", they would not be alone anymore, and their quite, sad home is gong to change to a joyful party.The "Tanqueray" ...view middle of the document...

It used bright color for inside of the bottle to make the people believes that, when you have Smirnoff at home, you have happiness. The colors used in Tonqueray advertisement are mostly black and green. Whereas the bottle is green, using the green color for the background cannot play an important role to motivate customer to buy this product.`Advertisements have to create a strong image of their product, it mean that they will link advertisements in a customer's mind with the type of persons that they think their customers are. The Smirnoff advertisement tried to create a natural image with using appropriate colors and suggesting excitement and fun. This advertisement makes a right and strong image for its product by showing warmness inside the bottle. Having fun and excitement is what motivate the customers to buy this product The Tanqueray advertisement uses some melted ice around the bottle to make an image of a cold drink. However; that this image can stimulate costumer to buy this drink and enjoy of drinkingit in the hot weather, this image is not strong enough to keep the customers for the whole year.Creativity is playing an important role in the success of an advertisement. Customers want to see something different with looking at the advertisements. Ordinary, simple advertisements are boring and they cannot motivate customers to buy the products. Creating a new and exciting advertisement is an important part of companies' effort to encourage more customers to buy their products. Smirnoff advertisement shows its creativity by using a special technique. The bottle...

The French And Indian War: The "Real" First World War

1955 words - 8 pages figures of that era and those to come, through the extensive work that the author engages in, in an attempt to grant the most detailed and comprehensive book about not only the Seven Years War, but the events that would both lead up to and follow as a result. A MUST read for any true student of history, Borneman goes further in his masterpiece by examining and explaining common misconceptions and theories that have arisen in regards to the period and

Is The Use Of Animals In Medical Research A Necessary Measure?

1513 words - 7 pages United States alone, there are over one hundred million animals that are tested on each year in research laboratories. Ninety-five percent of the animals are birds, rodents and fish while around 1 million of those animals are dogs, cats, non-human primates, rabbits, and farm animals (“Animals Used”). Though there is an assortment of diverse species that are used in research, rodents are used most often. In 1966, President Lyndon B. Johnson

Education And The Evolving Job Market

2363 words - 10 pages classrooms brimming with diversity, teachers adapt in order to better prepare students for their futures - be that high school, college, and/or a steady and successful career. While there are many methods and approaches that can be used to guide instruction such as universal design for learning, sheltered instruction, and multicultural education, differentiated instruction is an approach that is quickly capturing the attention of districts

Young And Relentless

1737 words - 7 pages different types of alcohol brands and they all love business. They do not care about who is drinking their product, as long as they are receiving profits they could care less who is drinking it. In addition, a Bacardi advertisement includes different types of drinks you can make with their product, making it much easier to entice people to buy their product because it sounds more enticing to the consumer. When an alcohol commercial first starts, the

The Natural Law Theory

1231 words - 5 pages arguments of all. Aquinas first looks at motion which is a similar development to whatever is here derived from something else, this leads to Aquinas’ first proof the proof from motion, and it is the most obvious case to prove: We observe motion all around us. Whatever is in motion now was at rest until moved by something else, and that by something else, and so on. But if there were an infinite series of movers, all waiting to be moved by

Resolved: Presidential Signing Statements Threaten To Undermine The Rule Of Law And The Separation Of Powers

1811 words - 8 pages Article II of the Constitution, discusses the executive responsibility to ensure that all laws are executed properly. As discussed in the oath clause, the President must protect the Constitution, thus cannot enforce unconstitutional legislation and must execute and enforce the legislation, while excluding the unconstitutional provisions. The overarching counterargument would be that the government has an existing ‘checks and balances’ system

Oppressive Systems Of Government In Egypt And Animal Farm

1529 words - 7 pages As in Egypt, Orwell demonstrates through his allegorical novel “Animal Farm” that leaders are able to establish and maintain power over a people, and in turn create an oppressive and corrupt government system. Orwell shows the significant difference in the education and levels of knowledge in the animals, and how the government takes advantage of this difference. The split between the levels of intelligence is portrayed in the first chapter

The Pathway To Psychosis

1415 words - 6 pages discovers that Claudius murdered his father in order to become king, and he takes it upon himself to avenge his father’s death. Throughout the play, the severe stress of the situation seems to take its toll on Hamlet putting him in a depressed state, and eventually over time he grows ‘mad’. To put in psychological terms, he developed psychosis. The question that this paper will address is how an individual develops psychosis

Rated “M” For “More Censorship Not Needed”

1241 words - 5 pages Since the moment video games became a commercial success there have been people who have pushed for unfair amounts of censorship to be placed upon the content of the games and its availability to children. These groups push for increased regulations on content but there is already an appointed group to handle this issue, the ESRB. Even though there has been an increase in mature content in the video game industry, increased censorship is not

Four Components Of A Legally Astute Social Media Marketing Manager

1914 words - 8 pages control consumer transactions that occur across state lines. Which branch of government can be the most effective at regulating consumer transaction via social media? Give an explanation of the agency relationship that exists between social media sites, and the businesses that use them. Discuss four Components of a Legally Astute Social Media Marketing Manager Facebook was created in 2004, it was originally for Harvard students. Since then

Obama's Values

1217 words - 5 pages As individuals, we don’t tend to take action unless it’s for self-interest; however, in Dreams from My Father, Obama spends three years, after college, as a community organizer in Chicago. Obama goes through tribulations, disappointments, and even complete failures organizing meaningful events, decisive meetings, and humble gatherings but he keeps working toward achieving any possible change in the community. Even though results give him every

The Separation Of Capital Ownership And Control

1577 words - 7 pages The argument of whether the separation of capital ownership and control is an efficient form of organization has constantly been a controversial issue. The criticism whether the controllers’ act is in the best interest of the owners’ wills never end as long as hired managers operate management. As the number of public companies has been increasing over the course of this century, meanwhile the American style of contact based corporation has

The Versatility And Flexibility Of Oled's

1014 words - 5 pages kind. The new sensor holds promise for myriad potential applications, such as monitoring oxygen, inorganic gases, volatile organic compounds, biochemical compounds, and biological organisms.”(Johnston). Ames Laboratory has been a driving force in OLED research and finally produced an effective model. Generally, OLEDs have a layer of organic materials placed between an anode and cathode, all deposited on a substrate. In the organic layer there

Comparing The Moral Virtues Of Antony And Julian The Apostate

1103 words - 5 pages , consequently he did. Every time he would be asked to do something by God, he would never hesitate. Antony was an extremely devoted man. For numerous years, he was alone in the deserts of Egypt, spending his days praying. Frequently, the devil endeavored to tempt him with many methods although Antony would resist his attacks by constantly praying and fasting. With time the attacks became more severe and after resisting one of the attacks, Antony

Living In A Cashless Society Essay

1637 words - 7 pages mean that only my fingerprint will be accepted each time I want to make any purchase. The one reason why this would work perfectly is that no human ever have the same fingerprint. The issue of having my account messed up would be a thing of the past. A cashless society is a system that permeates individuals to purchase goods in today’s society without the exchange of anything physical. Although money still subsists, however, it is more in an