Bus230 Proj1 Essay

875 words - 4 pages

Unit 1: Individual Project – Marketing a Company to another Country

Unit 1: Individual Project – Marketing a Company to another Country
Business 230: International Business
Marina Woods
May 6, 2005
John Hargiss

Unit 1: Individual Project – Marketing a Company to another Country
The company I chose is Comcast Communications. The services offered by this company are digital cable services and broadband. Comcast is the nation’s largest cable operator. This status stems from the acquisition of AT&T Broadband. The company is expanding in other areas like ...view middle of the document...

Exports consist of electronics, petroleum, apparel, natural rubber, and a few other products like timber. Malaysia is open to foreign investors and relies on imports like machinery, manufactured goods, and lubricants.
An evaluation of the political and legal systems shows that it is in working order. There are many political parties that work to increase the number of seats in the house. There are 219 members in the lower house. The legal system is derived from English common law. Having three branches of government provides a way of having checks and balances. This also gives the government the ability to be actively involved in the country’s economic development. A policy called New Economic Policy (NEP) was established in 1971 and it was a plan to get rid of poverty. When this policy expired in 1991, a new policy was created called National Vision Policy. This is another ten year plan aimed at education and the economy. For Malaysia, the legal system along with the political is good and effective; however, the impartiality is hard to say since the political parties have their own agendas.
This country is a potential market for Comcast Communications and other companies. The political and legal conditions are design to stimulate the economy by providing work, education; housing, etc. for the citizens of this country. The standards that are in place by all the government officials and politicians are providing a good environment and an atmosphere which invites international participation in the country’s economic growth. The evaluation of the conditions is positive and the working of the political and legal systems continue to reward the country signifying the good work that is being done.
Malaysia is a country that works diligently on the quality of life and one...

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