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Business Environment Essay

2385 words - 10 pages

Business Environment 1
Final Essay 2014 – 2015
Section 1: PEST Analysis Technique
* Section 1.1
Social environment is the sign of the human spirit civilization and material civilization’s development. On the basis of the natural environment, through long-term conscious social labor, human beings have been processing and transforming the natural material and then social environment was formed. Social environment as one of the external environment factors has a great influence on business. With lasting changes in social environment that will cause demand of human beings for new products. (Haider, 2010) As a result, social environment will give marketing a new guidance. And demographic ...view middle of the document...

One of Iran's razor makers use "Tiz" as the name of brand, the Persian word means "sharp", in order to show the quality of the razor. However, the makers found that “Tiz” is a slang word of Arabic for "buttocks" after they exported their razors to Qatar. So the razor remained a bad impression on Arabic-speaking residents. As a result, the manufacturers of razor failed in Qatar market. (Hanks, 2015) Language as one of the most significant factors will have great impact on international business. In addition, language is the crucial medium for businessman to communicate with their consumers and understand ideas of their products. So when the company make mistake about language on their product, they will gain a bad brand in customers’ mind and then lose customers in the market.
* Section 1.2
(Data Source: Statistics Canada and BC Stats 2010)
(Data Source: Statistics Canada and BC Stats 2010)

According to the B.C. population Pyramid, it shows that the data of either males or females has been increasing from 2009. With the total number of people increasing, the population of aging people has been increasing. Besides, the population of baby still has been increasing. However, the population of aging people is larger than the population of babies. And the population of age 20 to 30 years old people has little increase.
(Data Source: Statistics Canada and BC Stats 2010)
(Data Source: Statistics Canada and BC Stats 2010)

(Data Source: Research Data Mart 2013)
(Data Source: Research Data Mart 2013)

The component of B.C. population has three parts. International migration has been the biggest factors for growth of B.C. population. On the contrary, natural increase has the smallest effect on B.C. population change. British Columbia is the main international trade center of Canada and Vancouver as the largest city in British Columbia has the second lowest unemployment rate about 5.8% in January of 2015. (Canadian Visa Expert, 2012) British Columbia with good economic development is a wise choice for immigration who wants to immigrate to Canada. As a result, every year there is a large number of immigrants immigrate to British Columbia.
(Data Source: Statistics Canada 2005)
(Data Source: Statistics Canada 2005)

Religion is one of the main cultural factors in British Columbia. On the one hand, Canada is no state religion of the secular state and the constitution guarantees the freedom of religious belief. On the other hand, British Columbia has a lot of immigrants. So there are many different kinds of religions in this province.
(Data Source: BC Stats 2009)
(Data Source: BC Stats 2009)

(B.C. Population Percent Distribution by Age)
(B.C. Population Percent Distribution by Age)
(Data Source: BC Stats 2009)

(Data Source: BC Stats 2009)


Labor Force Growth, British Columbia
Labor Force Growth, British Columbia
According to the table and chart given above, it is easy to find the population of British Columbia is going to...

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