The man who thought differently
From the start his path was never predictable .Steve Jobs was given for adoption after birth, he dropped out of college after one semester, and at the age of twenty-one , he created Apple in his parent’s garage with his friend Steve Wozniak.
Quickly rising to the top of the industry, Jobs pushed all boundaries and cultivated what became the intrinsic hallmark of his genius-his perfectionism, taste and design style.
But soon after success, Jobs was fired from the top spot of his own company . Finding himself a beginner again , Jobs entered into one of the most creative periods of his life. Through Pixar, the ...view middle of the document...
The name apple was chosen because the company came before Atari alphabetically and thus also in the phone book , also Jobs had happy memories of working on an Oregon apple farm one summer.
In 1977 Apple II was released and became the computer generally credited with creating the home computer market. Millions were sold well into the 1980’s.
On December 12, 1980, Apple launched the Initial Public Offering of its stock to the investing public. When Apple went public, it generated more capital than any IPO since Ford Motor Company in 1956 and instantly created more millionaires (about 300) than any company in history.
While Apple Computer’s business division was focused on the Apple III, a separate group was focused on a computer that would change the world. While the Apple III was another iteration of the text-based computer, this new machine would feature a completely different interface and introduce the words mouse, icon, and desktop into the lexicon of the computing public
The Lisa was introduced in 1983 at a cost of US$9,995 ($23 thousand in present-day terms). Because of the high price, Lisa failed to penetrate the business market.
The Macintosh 128k was announced to the press in October 1983, Despite initial marketing difficulties, the Macintosh brand was eventually a success for Apple.
Deciding what not to do is as important as deciding what to do
1985: JOBS LEAVES APPLE
In may ,1985 after an internal power struggle, Jobs was stripped of all duties. Jobs, while taking the position of Chairman of the firm had no influence over Apple's direction and subsequently resigned.
In a speech Jobs gave at Stanford University in 2005, he said being fired from Apple was the best thing that could have happened to him; "The heaviness of being successful was replaced by the lightness of being a beginner again, less sure about everything. It freed me to enter one of the most creative periods of my life." And he added, "I'm pretty sure none of this would have happened if I hadn't been fired from Apple. It was awful-tasting medicine, but I guess the patient needed it."
Jobs founded NeXT Inc. in 1985 after his resignation with $7 million. NeXT workstations were first released in 1990, priced at $9,999. Like the Apple Lisa, the NeXT workstation was technologically advanced, but was largely dismissed as cost-prohibitive by the educational sector for which it was designed.
The revised, second-generation NeXTcube was released in 1990, NeXTcube could share voice, image, graphics, and video in email . Jobs ran NeXT with an obsession for aesthetic perfection, This put considerable strain on NeXT's hardware division, and in 1993, after having sold only 50,000 machines, NeXT transitioned fully to software development with the release of NeXTSTEP/Intel.
In 1986, Jobs bought The Graphics Group (later renamed Pixar) from Lucasfilm's computer graphics division for the price of $10 million,
The first film produced by the...