This website uses cookies to ensure you have the best experience. Learn more

Easy Internet Cafe Essay

911 words - 4 pages

Easy Internet Café

Case Study Analysis
Table of Content

Page 3 – Executive Summary

Page 4 – Issue(s) Identification

Page 5 – Environmental and Root Cause Analysis

Page 7 – Alternatives

Page 9 – Recommendations and Implementation

Page 10 – Monitor and Control

Executive Summary

With our decision to radically revamp our operations to appoint franchisees for the new stores and existing ones, it is critical that we have an operating system that reflects this major change. With the new strategy the franchisees would be required to bear the costs of the property and hardware. It is hoped that these actions would reduce elc’s drain on capital.

We are focusing ...view middle of the document...

Stelios, CEO of the parent company, will not hesitate to pull the plug as the losses continue to mount.

Issues:

Profit– Nature: Strategic – Short and Long term
If the company cannot make a profit the CEO will pull the plug. An enormous amount of costs are incurred for the set up and supply of new stores.

Core Competency – Nature: Strategic – Long Term
Logistics and transportation are not the core activities of eIc as proven by the spiraling costs. EasyInternet café needs to focus more on the software and service level.

Bottlenecks - Nature: Strategic - Short term
Logistics is a bottleneck as they can only open as many stores as they can ship to and set up. It is a drag on scalability, efficiency and a bottleneck on growth and is the main reason for spiraling high costs and continuing losses.

Environmental and Root Cause Analysis

Easy internet café decided to radically revamp their operations and it was decided to appoint franchisees for the new stores and if possible for their existing ones. With the new strategy the franchisees would be required to bear the costs of the property and hardware. It is hoped that these actions would reduce elc’s drain on capital.

It was also decided that they have smaller stores with 20 to 30 PCs. The plan was for quick growth with 10 stores per week over the next 2-3 years. The Management team thought that it was important that every cafe looked the same, with common signage, furnishings and PCs.

There are many steps involved in opening an EasyInternet café as listed in the below chart. Once the contract is signed is seemed to take an average of 11 weeks.

|activity |Description |Average Duration |Immediate Predecessors |
|A |Contract is signed with franchisee |1 wk | |
|B |Space for café is contracted or existing space |4 wks |A |
| |acquired | | |
|C |Broadband internet connection |4 wks |A,B |
|D |Desks installed |1 day |B |
|E |Server delivered and installed |2 days |B,C |
|F |PC’s delivered and installed |2 days |D,E |
|G |CVM delivered and installed |1 day |E |
|H |Signage delivered and installed |1 day ...

Other Essays Like Easy Internet Cafe

Accessing the Global Essay

4432 words - 18 pages devil of the internet,” US News and World Report, April 17 p. 14. Matsumoto, C. (1995), “Security issues continue to dog commerce on Internet,” San Jose and Silicon Valley Business Journal, 2-8 October, p. 25. Miller, L. (1996), “On the internet, virtually no privacy”, USA Today, May 30, 6D. National Academy Press (1994), Realizing the Information Future. Ratzan, L. (1995), “The Internet cafe-exchange and connection on the Internet: an information outlet for romance,” Wilson Library Bulletin, May, pp. 66-7. Russell, K. (1995), “Barricading the Net,” Byte, April, p. 89. Stein, L.D. (1996), “World Wide Web Security FAQ,”

Bradley Cafe Essay

2108 words - 9 pages our supplier to see what products are being sold and immediately re-order. Networks, Telecommunication, and Wireless Computing The Internet will eventually become an important part in doing business. We will begin to offer mobile coupons to its mobile customer. These coupons are easy and can be instantly uploaded while customers are walking by the cafe. Redemption can be done so by presenting the cell offer which can be immediately

Fast Track Courier

3645 words - 15 pages develop our survey. This way we know we will ask the correct questions that are needed when surveying our customers and potential customers. This method was chosen as it is beneficial in developing a successful survey. Research Reports and Internet Research – The internet is a very easy way to source secondary data that can be extremely useful as it is a good source of industry information. Some information can be available for free like the

Kent Chemical

3630 words - 15 pages granted. Starbucks’ growth over the early part of the past decade coincided with a remarkable surge in the economy. Consumer spending tanked in the downturn, an those $3 lattes were an easy place for people on a budget to cut back. To be sure, Starbucks has a lot going for it as it confronts the challenge of regaining its fast and steady growth. Nearly free of debt, it fuels expansion with internal cash flow. And Starbucks can maintain a

Marketing

5213 words - 21 pages : Effortless style, authenticity and easy-going living are at the heart of the brand philosophy. These positive values shine through at every level, from the laid-back tailoring and hand-crafted details to the made-to-last quality, use of natural materials and responsible production. International designers bring the brand’s charisma and energy to life with inspiring collections for women, men and kids. There

Strategic Marketing Starbucks

4189 words - 17 pages bars and the romance of the coffee experience. He wanted to create this atmosphere is the US too. The cafe should be a third place between home and work. Starbucks’ mission is “to inspire and nurture the human spirit – one person, one cup and one neighborhood at a time”. Worldwide there are at the moment 16,706 stores of which 8,850 are company-operated stores and 7,856 are licensed stores. These nearly 17,000 stores are located in more than 50

The Separation Of Capital Ownership And Control

1577 words - 7 pages The argument of whether the separation of capital ownership and control is an efficient form of organization has constantly been a controversial issue. The criticism whether the controllers’ act is in the best interest of the owners’ wills never end as long as hired managers operate management. As the number of public companies has been increasing over the course of this century, meanwhile the American style of contact based corporation has

The Versatility And Flexibility Of OLED's

1014 words - 5 pages In April 1, 2002, organic light emitting diodes gain rise in the scientific community with their published, more practical form at Ames Laboratory. “Scientists at the U.S. Department of Energy's Ames Laboratory, in collaboration with scientists at the University of Michigan, Ann Arbor, have developed and demonstrated a novel, fluorescence-based chemical sensor that is more compact, versatile and less expensive than existing technology of its

Comparing The Moral Virtues Of Antony And Julian The Apostate

1103 words - 5 pages Roman emperor Julian the Apostate and Christian leader Antony both exhibited many qualities of character during their existence. Both of them led very distinctive lives although shared several ethical values. Book 25 of “The Later Roman Empire” and the book “Early Christian Lives” show concrete evidence of this. In the following essay, I will argue how both leaders’ lives were devoted to their religious beliefs and their mutual cardinal virtues

Living In A Cashless Society

1637 words - 7 pages join them.” Nevertheless, as financial institutions are implementing debit cards, internet banking, and credit cards, more people are beginning to accept it. In order for each and everyone us to benefit fully from this program or “cashless society,” we need to have basic idea about the pros and cons of cashless society. The question of whether the world should become a cashless society is a tough question to answer and hard to boldly say yes

The French And Indian War: The "Real" First World War

1955 words - 8 pages war. The book truly shines however not simply in the breadth of knowledge that it provides, but also in the manner in which it does so. Borneman masterfully fits all of the many different parts of this book together in a manner that is easily understood. It is no easy feat to cover the sheer number of names, dates and events detailed in this book. Borneman manages to weave in and out of the different factions and events in an elaborate puzzle

Related Papers

Kya’s Gourmet Coffee And Smoothie Sensation Cyber Cafe Feasibility Study

4386 words - 18 pages who are health conscious. As the popularity of the Internet continues to grow at an exponential rate, easy and affordable access is quickly becoming a necessity of life. Kya’s Gourmet Coffee and Smoothie Sensation Cyber Cafe will provide communities with the ability to access the Internet, enjoy a cup of coffee or smoothie, and share Internet experiences in a comfortable environment. People of all ages and backgrounds will come to enjoy the

Business Management Essay

2158 words - 9 pages study a different course of action may include costs to reduce prices or promote a cafe in a different way. Select an action based on the proof that supports the objectives of the business. The decision can be a hard one. As a last resort, you must shut down the bakery cafe market which can’t be dispelled all competition and increase sales According to a new online survey by Forbes.com, continuously Internet is the most important source of

Business Plan Essay

729 words - 3 pages I. Introductory Page A. Name and address of business CattleyaNet soon to be located in Brgy. Market Site Dulag, Leyte, will offerthe community easy and affordable access to the Internet. CattleyaNet will provide full access to email, online games, WWW, FTP, Usenet and other Internet Applications such as Telnet and Gopher. CattleyaNet will also provide customers with a unique and innovative experience for enjoying great coffee, specialty

Trip Plan Essay

1332 words - 6 pages well appointed with all the facilities you need: * Wireless Internet access * Bar Fridge * Air conditioning/heating * TV with Foxtel * DVD player and we have a complimentary DVD library * Direct dial telephone * Ensuite bathroom * Hair dryer * Tea/coffee making facilities * Mini Bar * Freshly cooked Breakfast available in our cafe at extra cost Standard Queen Boutique ensuite queen room (approx