Course Code: MBA5102-8
Course Start Date: 12/14/2015
Section: Globalization and Culture
Activity: Examine Industry Market Leaders
Activity Due Date: 12/20/2015
In this week’s Books and Resources, the Bloomberg’s Industry Market Leaders website lists 49 industries along with a presentation of the
leading firms in those industries. In this first assignment, you are tasked to write a paper about one of those industries that you believe to be
one of the most global in nature. Base your paper on the information in the required resources and at least two additional resources of your
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Your response should demonstrate thoughtful consideration of the ideas and concepts presented in the course by providing new thoughts and
insights relating directly to this topic. Your response should reflect professional business writing and current APA standards.
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1.0 Evaluate current and future global trends and the business challenges that ensue.
() American Psychological Association. (2010). Publication manual of
the American Psychological Association (6th ed.).
Tetenbaum, T., & Laurence, H. (2011). Leading in the chaos of the
Bloomberg Industry Market Leaders
Dontigney, E. (2014). Global industry definition.
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