This website uses cookies to ensure you have the best experience. Learn more

Executive Summary Essay

1521 words - 7 pages

Table Of Contents

1.0 Executive Summary
1.1 Objectives
1.2 Mission
1.3 Keys to Success

2.0 Company Summary/Facilities Plan
2.1 Company Ownership
2.2 Start Up Summary
2.3 Company Locations and Facilities

3.0 Production Plan
3.1 Service Description
3.2 Competitive Comparison
3.3 Sales Literature
3.4 Fulfillment
3.5 Future Services

Market Analysis Summary
4.1 Market Segmentation
4.2 Target Market Segment Strategy
4.3 Service Business Analysis
Business Participants
Distributing a Service
Main Competitors

5.0 Strategy and Implementation Summary
5.1 Pricing Strategy
5.2 Sales Strategy
5.3 Milestones

Human Resources
6.1 ...view middle of the document...

Southern Hospitality Transportation will be created as an LLC based in Charleston, SC and owned by its principal investors and principal operators. The initial office will be established in an A-residential office in Charleston, SC until profits have declared other wise.

Consulting participants range from name brand Shuttle companies to tens of thousands of individuals. One of Southern Hospitality Transportations’ challenges will be establishing itself as an elite service provider, positioned as a relatively risk-free LLC purchase.
Industry competition comes in two forms, established shuttle services that have already become house-hold names and local cab companies. The established shuttle service are often hampered by the inability to properly service vehicles and unable to provide that same level of service each and everyday!
The local cab companies are often just not up to par in the level of cleanliness to the average frequent flyer tourist; Which should not only give us the advantage, but also make us the local industry leader!
Within the Carolinas, Southern Hospitality Transportation plans to target airports and all tourist destination locations. With high focus on the airports, profits should soar with the increase in ticket sales. Our secondary focus should also maximize all earning potential since not all tourists enjoy driving around in new territories.
Southern Hospitality Transportation will be priced at the middle-edge of what the market will bear, competing with the “house-hold name”, established shuttle service providers. The pricing fits with the general positioning of SHT as providing high-level expertise. Sales estimate project revenues of roughly $160,000 in the first year and a half.

Southern Hospitality Transportation
____________________________________________________________

__

Mission
Southern Hospitality Transportation offers reliable, high quality alternative to shuttle service for ordinary travelers. A true alternative to commuting and navigating your way through new territories. Southern Hospitality Transportation (SHT) clients will know the selection of SHT is the equivalence of safety, reliability, and comfort. Southern Hospitality will ensure a higher quality of service and an even higher level of obligation and commitment!

1.3 Keys to success
Excellence in fulfilling the promise--completely confidential, reliable, trustworthy expertise and information.
Developing visibility to generate new business leads.
Leverage from a single pool of expertise into multiple revenue generation opportunities: Local tourist destinations, assigned confirmed private tours, and also group rates.

2.0 Company Summary
Southern Hospitality Transportation is a new company providing high level expertise in the service sector. We will focus on two kinds of service shuttle tours and liaisons taxies.
2.1 Company Ownership
Southern Hospitality Transportation will be created as a Carolina LLC based...

Other Essays Like Executive Summary

Executive Summary Essay

772 words - 4 pages Memorandum To: Professor H. From: V Feliciano Date: 11/27/2014 Subject: Executive Summary- “Teaching Smart People How to Learn” by Chris Argyris, Harvard Review The purpose of this summary is to explore the importance of learning in the corporate world. Much of the business success largely depends on learning; however, this resource tool has shown to be problematic for some. High commitment workers need to consider their behavior

Executive Summary of Contracts Essay

1090 words - 5 pages Executive Summary on Contracts Charles P. M. Green American Intercontinental University Abstract There are four elements that make a contract valid. These elements played a role in the Pepsi lawsuit, and how Pepsi did win through the laws of binding contracts, and what really does constitute a binding contract. Also I will discuss the objective theory of contracts, and how it may have related to the Pepsi lawsuit. Did they ever enter into

Supply Chain Executive Summary

1488 words - 6 pages Supply Chain Design Executive Summary ISCOM/471 July 28, 2014 Supply Chain Design Executive Summary Starbucks is a global brand with over 20,000 stores worldwide. This statistic is telling of Starbuck’s success, but the reason they are capable of such a feat is because of their success in managing supply chains. Getting consistent goods and services to over 20,000 stores worldwide can be no easy task, but

Executive Summary Maria Hernandez

959 words - 4 pages Executive Summary: Maria Hernandez This report is based on self-employed brand new business, started by Maria Hernandez on July 2, 2004. She named the company Maria Hernandez & Associates which elaborates Web-pages for business and people in general, this company is her first business venture. The purpose of this financial report is to analyze the profitability of the company and give an overview and explanation of the current financial

Nordstrom Executive Summary

1509 words - 7 pages Nordstrom Executive Summary This memo will provide a brief history and financial overview of Nordstrom, a high-end, quality clothing store operating in 28 states with more than 200 stores according to Nordstrom’s Business Wire press release on December 2, 2010 (Nordstrom, 2010). Additionally, an overview of the financial information includes specific details from the balance sheet, income statements, and statement of cash flow for 2007 through

Aft2 Task 1 Executive Summary

938 words - 4 pages Executive Summary Nightingale Community Hospital (NCH) is currently preparing for its triennial Joint Commission survey which is expected in approximately 13 months. The Joint Commission primary focus areas for NCH are Information Management, Medication Management, Communication, and Infection Control. The primary focus area outlined in this summary is Communication. The Joint Commission has three standards in which NCH is evaluated

Executive Summary: Wal-Mart, Inc

3129 words - 13 pages Outline I. Introduction II. History III. Chain of Command IV. Audit Procedures V. Stock Exchange Information VI. Assets VII. Accounts Payable VIII. Liabilities IX. Net Revenues X. Net Income XI. Conclusion XII. References XIII. Finance Statements A. Illustration (1) - Balance Sheet B. Illustration (2) - Income Statement C. Illustration (3) - Cash Flow Statement Executive Summary: Wal-Mart, Inc. Team

Executive Summary for Capex Application

1155 words - 5 pages EXECUTIVE SUMMARY INTRODUCTION On June 8, 2001 President Gloria Macapagal-Arroyo signed into law the Electric Power Industry Reform Act of 2001 (EPIRA) or the Republic Act 9136. It is designed to bring down electricity rates and to improve the delivery of power supply to end-users by encouraging greater competition and efficiency in the electricity industry. Based on EPIRA, the Negros Occidental Electric Cooperative, Inc. (NOCECO) has a

Models of Organized Crime Executive Summary

795 words - 4 pages Models of Organized Crime Executive Summary CJA 384 January 29, 2012 Patrick Cote Models of Organized Crime Executive Summary Within the criminal justice field there are two different types of organizations and those organizations are bureaucratic and patron-client organizations. This paper will discuss the several assorted reasons why and how the bureaucratic and patron-client organizations are different. The patron-client organization

Executive Summary on Computer Forensics Suites

523 words - 3 pages  Unit 10 Assignment 1: Executive Summary on Computer Forensics Suites IS 3350 Computer forensics is a relatively new scientific process for examining data stored on, received, or transmitted by electronic devices. The data from these electronic devices are examined to find evidence about an event of crime. Computer forensic examiners use specialized software and tools to collect and study data stored on various electronic

Ford Pinto Case Study And Executive Summary

1175 words - 5 pages Running head: CASE STUDY PAGE \* MERGEFORMAT 1 CASE STUDY AND EXECUTIVE SUMMARY PAGE \* MERGEFORMAT 2 Ford Pinto Case Study and Executive SummaryMgmt 216April 4, 2011Case Study and Executive SummaryThe creation of Sarbans Oxley in 2002 was reactionary legislation passed after thousands of investors lost unimaginable amounts of money (Soxlaw.com). After a long class action court case, The Americans with Disabilities Act was created in 1990

Related Papers

Executive Summary Essay

749 words - 3 pages Guidelines for Writing an Executive Summary An executive summary is a brief overview of a report designed to give readers a quick preview of its contents. Its purpose is to consolidate the principal points of a document in one place. After reading the summary, your audience should understand the main points you are making and your evidence for those points without having to read every part of your report in full. That's why they are called

Executive Summary Essay

562 words - 3 pages Executive Summary AJS/503 Executive Summary The main law enforcement agencies in my area include the Portland Police, Multnomah County Sheriff’s office, Oregon State Police, and Several federal agencies including DEA, FBI, CIA, DHS, etc. Portland Police – “The mission of the Portland Police Bureau is to reduce crime and the fear of crime by working with all citizens to preserve life, maintain human rights

Executive Summary Essay 1466 Words

1466 words - 6 pages  GREEN  LLC    -­    Executive  Summary    -­    March  31,  2011     Where  Science  Finds  Meaning  and  Practical  Application   manufacturing  setup  include  new  DC  refrigeration  systems,  advanced  thermal  syphons,  medical  transport  and  storage   devices,  advanced  cold  storage  systems,  and  a  variety  of  other  products.   LARGE M ARKET SI ZE: Thermic  Green  target  markets  include  current  end-­users  that

Executive Summary Essay 1250 Words

1250 words - 5 pages EXECUTIVE SUMMARY Prepared by: Judy Lau November 17, 2015 Prepared for: Shareholders of JPMorgan Chase EXECUTIVE SUMMARY This report examines JPMorgan’s performance for the fiscal year ending December 31, 2014. The purpose of this report is to give investors an overview of how JPMorgan fares and how the company will fare in the future. Background In 2014, JPMorgan earned $97.9