Internal Analysis: Delta Air Lines

691 words - 3 pages

Internal Analysis: Delta Air Lines

Delta Air Lines is the biggest commercial airline in the world, considering its capacity and the number of airplanes it operates. The company is the oldest commercial flight airline that is still in service in the world, with the first flight taking off a few years after invention of the airplane. This airline started as a pest controller. It owned one airplane used to spray pesticide on farmlands. The pest control operations began in 1924, and lasted for a short while before the company turned into a commercial passenger flight airline in 1929. The airplane used for pest controls was turned into a single passenger plane, and was operated in the southern ...view middle of the document...

The company gets most of its supplies from the American aircraft manufacturer, Boeing, which supplies most of the aircrafts used by the airline. European plane maker, Airbus, comes second as a supplier. MacDonnell Douglas, which merged with Boeing in the late nineteen nineties, was also one of the major suppliers for the airline. The airline has several other companies supplying foodstuffs and other in-flight requirements.

Delta Air Lines specializes in the aviation business, and has not ventured into any other business line on a major scale. However, the airline has recently ventured into petroleum business after buying a refinery in Pennsylvania. The company cited rising fuel costs as the major incentive that motivated the airline to venture into fuel business. The fuel business is a processing plant business rather than a manufacturing business. Frequent fuel crises and fluctuating prices have affected the airline’s management and planning. The company is slowly switching to its own fuel supply.

Problems Faced by Delta Air Lines

Delta Air Lines serves all continents and has major operations in Europe, separate from its operations in North...

Other Essays Like Internal Analysis: Delta Air Lines

Managing Risk in the Supply Chain: Case Kapton

2593 words - 11 pages control management. An analysis of sub-tiers can reveal the pinch points where operational problems are likely to occur. While the lean purists are clutching their chests and gasping for air tight now, it may make sense from a risk prevention perspective to request the placement of additional inventory of Kapton. Since Delta’s tier-one and tier-two suppliers all have limited production capacity issues, we strongly recommend Delta to specify or

Depreciation at Delta Essay

1521 words - 7 pages Depreciation at Delta Air Lines and Singapore Airlines (A) In the early 1990s, the American airline industry experienced a $12.8 billion loss. During this fragile economic state, airline companies reconsidered accounting policies and the long-term effect of each policy on a company’s bottom line. Accounting for such a large part of Total Assets (approximately 50%), the PPE account and its contra account, Accumulated Depreciation, affect

Aerospace Galley Equipment - Market Size, Share, Global Insights and Analysis

644 words - 3 pages healthy opportunity in the next five years. The supply chain of this market comprises raw material manufacturers, galley trolley manufacturers, oven manufacturers, galley manufacturers, aircraft OEMs, and airliners. The key aerospace OEMs are Boeing, Airbus, Bombardier, Embraer, ATR, and Mitsubishi Heavy Industries and key airliners are Lufthansa, Delta Air, Air China, and Singapore Airlines. The key galley manufacturers are Zodiac Aerospace

Case of Airlines

3207 words - 13 pages satisfied? * Did either airline use a unique strategy and use all available resources and capabilities to execute a competitive strategy and value to its customers? * Was there a competitive advantage when comparing both airlines? ANALYSIS In the 1990’s, with key milestone achievements in information technology including the advent of the Internet, the major airlines worldwide including Delta and British Airways had implemented several

Virgin Blue

2278 words - 10 pages Brisbane to Los Angeles in April. * Virgin Blue lodged application with the US DoT and Australian Competition and Consumer Commission (ACCC) to operate a Trans-Pacific joint venture with Delta Air Lines Inc. 2010 * John Borghetti has become as a new Chief Executive Officer and managing Director effective on 8th May. * Virgin Blue Group of Airline and Air New Zealand seek regulatory approval to create a trans – Tasman alliance

Boeing 777-232er Incident

2550 words - 11 pages removed and sent to the relevant authorities for further analysis to determine the failure causal factor. Keywords: no.2 engine failure, fan blade disintegrated, fan blade analysis Boeing 777-232ER Incident On January 2, 2009, about 1028 Eastern Standard Time, a Boeing 777-232ER airplane, N864DA, operating under Delta Air Lines flight 55, was scheduled for a flight from Hartsfield-Jackson Atlanta International Airport (ATL), Atlanta

Reducing Airline Fuel Consumption and Cost

1750 words - 7 pages Delta) began putting 25% less water on international flights since they noticed on return trips the tanks would still be half full (Maynard, 2008). Lufthansa Cargo has reduced its water reserves for its onboard toilets by 80%, leading to a fuel reduction of 1,300 tons per year. They have also reduced the amount of reserve fuel that they carry for each flight from 2.7 to 1.4 tons. An analysis of their flights has shown that 97.2% of their

Case Summaries Accy 401, Emba; Fall 2000

5169 words - 21 pages LIFO with a firm’s external auditors and possibly the need to obtain prior approval from the IRS. We also discussed standard cost accounting systems and how they allow firms to switch from FIFO to LIFO or LIFO to FIFO with almost no effort (other than the work associated with CPA firm and IRS approval, which can be a considerable effort). Depreciation at Delta Air Lines and Singapore Airlines (A) Financial Accounting: We briefly

The Vietnamese Family in Change

1629 words - 7 pages of industrialization, household registration and housing policies had a strong impact on living and working conditions of the family members. The Delta was a battlefield in the wars against the French and the American air forces. Families suffered also from heavy losses of life among the soldiers born in the Red River Delta area in the Cambodian (1978-91) and the Chinese border war (1979). Population imbalance between men and women had wide

Bridgeton Managerial Accounting

2487 words - 10 pages remaining product lines. Other than the observation above, the 1988 and 1989 year data sets are not comparable and we cannot make any conclusions regarding the OH and DL cost behavior between these two years and the relationship between them. Evaluation of strategic analysis elements The purpose of the strategic analysis conducted by the consulting firm at the ACF facility was to assess competitive positions of all ACF’s products. Part of this

Southwest

1633 words - 7 pages competitors. One example is U.S. Air. One of U.S. Air’s big strengths is their significant presence in Philadelphia. U.S. Air also has weaknesses such as having air fares that do not attract customers. Also with high fares you would expect to at least have great customer service but unfortunately U.S. Air has poor customer service. Another competitor is Delta which one of their strengths is their dominant market in Minneapolis. Next, the

Related Papers

Airline Financial Aquisition Essay

2726 words - 11 pages …………………………………………………………………………………….12  Delta Airlines Target Cost It will require Delta Air Lines, Inc. to purchase 100% of the outstanding stock of US Airways in order to acquire them. On August 15, 2012 US Airways had 162,400,000 outstanding stocks, which closed at $10.08 a share. This would make the cost of acquisition to be $1,636,992,000.00. This price would be only if the company was acquired at this date. In the last 52 weeks, US Airways has had stocks sell

Aviation Industry Analysis

670 words - 3 pages Passengers Lower Middle Class / Middle Class Low Cost No Frills Target Group Positioning Players’ Profile (International) Airline Parent Company Category Sector Revenue Tagline/ Slogan United Airlines United Continental Holdings International Airlines US$37.152 bn Fly the Friendly Skies Domestic (US), International Corporate, Middle, Frugal Class Premium and Economy Delta Air Lines Delta Air Corporation International Airlines US$ 35.11 bn

Delta's Struggle To Keep Up Staff Morale

3860 words - 16 pages improve leadership methods to increase loyalty, build trust and give the employees a reason to believe in the organization. References About Delta. Retrieved July 14, 2010 from: http://www.delta.com/about_delta/index.jsp Campbell, D. G., 2010. Ex-Supervisors’ message: “Get it in Writing”, Delta AFA Newsletter retrieved on July 4, 2010 from: http://www.deltafa.org/images/DAL-AFANews-jan10.pdf Delta Air Lines – Despite below market

Marketing Plan Essay

785 words - 4 pages enhance the customer experience in the air and on the ground (Delta, 2013). New Product Description: The airline industry is in a state of upheaval, while the importance of prices in the market continues to elevate a consumers (preferences), concerns, and considerations. In an attempt to provide a rational option, Team D is introducing a service and a product to improve the comfort seating using Delta Air Lines to be more suitable to consumers