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Ompetitive Advantage Paper

1098 words - 5 pages

Competitive Advantage Paper
Riordan Manufacturing is a global plastics manufacturer founded in 1991 that specialize in making plastic products ranging from water bottles to Medical Stents and heart valves. In 2000 the company expanded operations to China allowing them to specialize in manufacturing at their various locations in Michigan and Georgia. The headquarters is in San Jose, which serves as the location for most of their research and development in which they focus on identifying market trends.
The focus of this paper is to examine the competitive advantages that Riordan has in comparison to other organizations such as Wal-Mart and Sprint. The paper also overviews the strategies ...view middle of the document...

By merging their ideas and other pertinent materials both can gain and could even construct a new product that would benefit both organizations. For example, Riordan can form a strategic alliance with a company that deals with another form of plastics. Riordan can gain useful information that can help them expand their Research and Development to develop new innovations in manufacturing their plastics. Riordan can also use some competitive strategies that Wal-Mart uses regarding sustainability. Wal-Mart has strategies in place for their organization to use 100% renewable energy and provide their consumers with sustainable products as well for the environment. Riordan can use their Research and Development to develop ways to produce a more sustainable plastic for their products because they supply plastics to a variety of industries including the DOD, automotive, beverage, aircraft maintenance, and appliance manufacturers.
Competitive Strategies and Sustainability Affects of Long-Term Performance
Riordan can choose to use strategic alliances because this will allow the organization to work with various other organizations at the same time and use their knowledge to gain competitive analysis. Riordan can create a new product or obtain ways to improve on the organization. Riordan can create a new form of plastics parts from other products Riordan could not create without the strategic alliance. Riordan can choose to use renewable energy and recyclable parts because this can save the organization money in the long-term and help the organization become more efficient. Both of these competitive strategies can help the organizations sustainability of long-term organizational performance because by using the strategic alliances, they can partner with other companies and create new products as well branch out with other possibilities such as joint ventures. Last the renewable energy concept can affect Riordan’s organizational performance because with most consumers wanting products environmentally safe, companies are purchasing sustainable products from suppliers and Riordan can provide products that their customers can market as environmentally safe and sustainable.
Affects of Global Market on Business Strategies
When a company like Riordan Manufacturing decided to operate overseas, they need to make sure that they analyze every aspect of the move including sales, marketing, advertising, cultures, economic, technology, and the need of the product or service. They also need to research what region would benefit from the...

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