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Piccinini And The Use Of Technology In The Arts

825 words - 4 pages

Piccinini and Her Use of Technology.

“The inclusion of technology in the visual arts is significant as it enables the visual arts to mirror the information technologies which have become a necessity to contemporary society.”

In this modern world, technology has become ubiquitous. It is quintessential to the smooth running of our society. It has also become very significant in the contemporary visual arts world. It enables the visual arts to mirror the technological world, allowing it to make statements in new ways about this new age.

The inclusion of technology has enabled artists to evoke new kinds of emotions and reactions from their audiences. One artist that has fully embraced ...view middle of the document...

In which a portrait shot of a woman is taken and edited to the nth degree creating a freakishly perfect figure. The flawlessness Piccinini has instilled on this woman reflects her tendencies for precision, creating a slickness to her art. However, there’s a twist. Sitting idly on the woman’s shoulder is a beady eyed hairless rat, added to the photo through computer manipulation. On this hairless rat is an ear growing out of its back. The audience is left to wonder “Is this a pet of the future? A possible fashion accessory?” This rat is in fact a real scientific experiment, used to host human organs that will one day possibly be used for plastic surgery on a commercial basis. The reason she placed this rat in this picture is to reflect on the increasing cosmetic way of life, perhaps brought on by this wave of perfection in advertising. To emphasize the idea of the perfection in advertisement, Piccinini blew this portrait up to billboard size and placed it on a city building. With so much of the world surrounding technology, the arts are now about to keep up with, and make statements about this new technological age with the inclusion of technology.

With the use of technology things can be made to look realistic, therefore far more effective. For instance using materials that are technologically designed to feel like animal or human skin can create a very real and off-putting effect. As...

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