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Research Proposal Essay

1028 words - 5 pages

Lyceum of the Philippines University
College of International Tourism and Hospitality Management

RESEARCH PROPOSAL

|(Working)/Title: |
|Department of Tourism website: Its attraction to tourists |
|Name of Proponent(s) |Academic Year |
| |2014 – 2015 | ...view middle of the document...

To identify the impacts of the Department of Tourism website in attracting tourists in the Philippines. |
| |
|4. To explore the importance of Department of Tourism website for local and foreign people as means of travelling. |
| |
|5. To identify what are the criteria of a good website to encourage tourists to visit it. |
|Background of the Study |
| |
| |
|Tourism plays an important role in the Philippine economy. This industry is recognized by the government as an important contributor to the |
|generation of foreign exchange earnings, investments, revenue, employment, and to the growth of the country’s output. Being blessed with |
|numerous tourist destinations, breathtaking islands, and other beautiful natural resources, if promoted in a sustainable manner, indeed it can|
|be a powerful economic growth engine for the country. |
| |
|With today’s generation growing more and more accustomed to the use of technology, launching a website as a form of promoting the country’s |
|tourism will be very compelling. This can cater to a bigger opportunity for the locals, and for the country as a whole – making the |
|Philippines more visible to people all around the globe. |
| |
|This study particularly focuses on the website launched by the Department of Tourism in auxiliary with its existing campaign “It’s More Fun in|
|the Philippines”. The site was creatively and purposely designed to provide a convenient way for actual and potential tourists to navigate |
|through the country easily. It provides anything you may need – from the top destinations and gateways in every city, to your accommodation |
|and the nearest shops and restaurants. Furthermore, itsmorefuninthephilippines.com also presents its...

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