This website uses cookies to ensure you have the best experience. Learn more

Running A Business On Smartphones Essay

1482 words - 6 pages

Real World Case 2:
For Companies Both Big and Small: Running a Business on Smartphones

BACKGROUND

CPS Energy
CPS Energy, based in San Antonio, Texas, is the largest municipally owned energy provider in the nation. Acquired by the City of San Antonio in 1942, it serves 717,000 electric customers and 325,000 natural gas customers in and around the 7th largest city in the nation. The company’s VP and CIO compared the company to other major companies like UPS and FedEx, and realized there was a disparity in his business operation – insufficient labor usage due to the lack of adequate communication. From this ...view middle of the document...

The program has without a doubt facilitated empowerment within its employees. Employees feel closer to the business. Employee and customer satisfaction has also improved because employees find the corporate system more accessible, which allows them to resolve more customer issues faster without going through multiple procedures, so customers are happier.

Lloyd’s Construction
Lloyd’s Construction Services has provided demolition, excavation and waste management services to the construction industry throughout Minnesota for over 20 years. The company consists of 100 employees, 30 trucks, and more than 400 dumpsters. They used paper ledgers, spreadsheets, and radios to coordinate the company. Lloyd’s system for dispatching its drivers and collecting job information was riddled with inefficiencies. Every morning, Lloyd’s dispatchers reviewed customer paperwork, penciled in the first jobs for each driver and called them individually. To move the company in the age of technology, the company acquired the help of eTrace.
The software worked to quickly locate remote workers wirelessly on detailed maps, created custom geographic regions and set up a GPS tracking system that notified when a worker travels in and out of designated routes. It also cut fuel costs by 30%. However, a new system did not come without issues and resistance. Lloyd immediately had trouble with technophobic staff, who did not embrace the change. Staff had to be trained. The company had to phase in the new system, by running the new and old system side by side. They found that company assets were spending too much time at the same lunch spots, which weren’t event on the prescribed routes.
Nevertheless, by deploying eTrace on smartphones, Lloyd was able to mobilize its office accounting system, eliminate paperwork, speed up invoicing and improve overall field worker efficiency and service.

CASE QUESTIONS

1- In which ways do smartphones help these companies be more profitable? To what extent are improvements in performance coming from revenue increases or cost reductions? Provide several examples from the case.
• Profitability: Smartphones helped reduce the time it takes to close a purchase deal. Reduced inventory levels. Increased customer AND employee satisfaction and reduced service call time and costs.
• Source of improvements: Performance improvements primarily stem from cost savings/reductions. However, it can be inferred that there is a correlation, where an increase in revenue is from satisfied customers and fewer lost opportunities. Satisfied customers + fewer lost opportunities = increased revenue = performance improvements.
• Examples:
- CPS Energy: Better communication enabled improved field support with fewer personnel required to fix a problem and the reduced time it takes to close a service call.
- CPS Energy: Better communications reduced the time it takes to close procurement deals. This has resolved in...

Other Essays Like Running a Business on Smartphones

Case Study on Tyco: I’m Sure That It’s a Nice Shower Curtain Business Ethics Mba 6301

3683 words - 15 pages Case Study on Tyco: I’m Sure That It’s a Nice Shower Curtain Business Ethics MBA 6301 Gerald A. Thomas SID #15533 1. Summarize the overall viewpoint of the author, and discuss the major issues presented in the case. Review the Questions for Thought. Answer these three questions using the business ethics principles from the textbook. In my opinion, I believe that the author wanted to show just how corrupt leaders can become without any

Get 20% Discount on Antibody-Drug Conjugates 2014 - a Business, Technology & Pipeline Analysis (Valid Up to 31 Dec 2014)

760 words - 4 pages The report entitled, Antibody-Drug Conjugates 2014 – A Business, Technology & Pipeline Analysis“ published in January 2014 is based on the evaluation of more than 90 companies. The report analyzes established and new antibody-drug conjugate (ADC) technologies, business activities and opportunities and assesses more than 100 ADC development and research programs. The commercial value of ADC technologies, ADC products and ADC product candidates is

This business essay is a report on Rip Curl a surfing company started in Australia and is very large and sponsors competition and the essay is 484 words long

546 words - 3 pages Torquay with a bundle of orders and for the next few years. On yet another stroke of luck, a Frenchman who wanted to be a seller for Rip Curl in France approached Brian while in California, which helped to extend the market for Rip Curl.The business, unlike many others, is run in a very informal manner. There is no strict dress code and the managers help to make and improve the products whereas some managers these days usually sit and just tell

Smartphone 3d Camera Market : Global Industry Analysis and Forecast 2016 - 2022

948 words - 4 pages ”. The demand for easy and reliable generation of 3D models of real objects and environment has witnessed traction in the recent past. 3D cameras are essential for capturing and displaying a 3D scene of the objects in an environment. With the growing adoption of smartphones across the world, 3D camera is expected to become an essential feature of smartphones. Modern smartphones offer improved interactive features and have now open up new possibilities

smartphones

745 words - 3 pages With the advanced technology, smartphone become a common item. The term smartphone refers to a programmable mobile phone that offers advanced capabilities and features that help individuals in their daily work and personal life (Euromonitor, 2010a). The smartphones have much more functions compared with the traditional one such as playing music, surfing on the Internet, using apps to chat with friends. These advanced functions make smartphone

Is the Impact of Social Media and Smartphone Technology Good or Bad?

1401 words - 6 pages generation children. Phones have lost their primary function of communication after smartphones were invented. The impact of social media and smartphones is controversial and it has both pros and cons. Smartphones were invented to do multiple tasks on a single device essentially. It's an alternative to a desktop computer to smart devices a lot of people are moving from using desktop computers to using sub-compact smart devices such as smartphones and

Lon Audit

1278 words - 6 pages Treo smartphones to use it in their network and make use of the bulk of features that the smartphone provides to effectively manage their businesses. Every business traveler carries or wants to carry a Treo smartphone. The audit examines SWOT analysis and explains how it has its strengths on the smartphone market and how it lacks on marketing and advertising on its flagship product of the PDA market. The paper also describes the 4 Ps and

Case Study Apple Inc 2010

1788 words - 8 pages Running head: CASE STUDY: APPLE INC. 2010 Case Study: Apple Inc. 2010 1. What are the chief elements of Apple’s overall competitive strategy? How well do the pieces fit together? Is the strategy evolving? Apple uses a unique strategy that differentiates it from its competitors. Not only do they develop new products they also are continuously improving on existing products. They have three basic product lines in which they stay focused

Beowulf

252 words - 2 pages Using smartphones when drivingHave you ever seen anyone who is driving but at the same time texting? And did you know that using the smartphone when driving is considered extremely dangerous? In recent years, our roads have been plagued by a new epidemic. Everyday the technology goes farther, and it means that smartphones too, everyday more people buy smartphones even if they are more expensive with the past of the time because of their new

Business India

1843 words - 8 pages accessories, has also reoriented its mobile business. Chairman and Managing Director Narendra Bansal says the company initially banked on its computer distribution network to sell mobile phones. That did not prove very successful. So, it built a new distribution network for mobiles. The company, which sells about 500,000 handsets a month, also cut the margin on phones by half and changed its focus from low-cost devices to smartphones. "We will soon

Mobile Platform

1084 words - 5 pages OS:- This OS is focused on easy operation and was originally designed for business. Recently it has seen a surge in third-party applications and has been improved to offer full multimedia support. Currently Blackberry's App World has over 50,000 downloadable applications. RIM's future strategy will focus on the newly acquired QNX, having already launched the BlackBerry Playbook tablet running a version of QNX and expecting the first QNX smart

Related Papers

Entrepreneurship: Advice On Starting A Business

3636 words - 15 pages because you wanted to work in your own community, have the flexibility of owning your own business, while also being able to make a good living, and these are all worthy motivators for a fledgling business owner. You have earned your degree and your certified public accountant (CPA) designation, which has allowed you to realize success as an employee of a popular accounting firm. While employed at the firm, you were able to progressively take on

Effect Of Government Policies On Setting Up A Business

1554 words - 7 pages government policies on setting up a business, its advantages and disadvantages to the business, and if the requirements are just enough or too much for the business people to comply with. REVIEW OF RELATED LITERATURE Every business must get a certificate of registration first depending on their business’ structure. A sole proprietor business must get it on Department of Trade and

A Report On Successfully Doing Business In China

1543 words - 7 pages INTRODUCTIONTo do business in China successfully, a sincere willingness to learn and a new way to communicate in business is what one needs. To succeed, one must have an understanding of their counterpart's country, culture and ethics. This report will provide a general overview of China. It will also provide detailed information on doing business with China in relation to power, role and status, business decision making, social behaviour, work

Nternational Marketing And Business Expansion On A Global Basis Has Become Increasingly Common In Every Sector Of Business

2207 words - 9 pages 1.0 Introduction: International Marketing and business expansion on a global basis has become increasingly common in every sector of business. This is essentially due to the increase in competition and the potential in the new markets that can be harnessed for achieving continuous business development and growth achieving competitive advantage in the market. The economy of Ireland has grown tremendously in the past few decades with numerous