Simulated Press Conference Essay

1536 words - 7 pages

Simulated News Conference


Crisis: Since the onslaught of the new mandates in the nation to make four year state colleges more viable, the Federal Government has cut funding to two year institutions as well as schools termed schools of proprietary education. Because of this failure to consider the entirety of the population that wants to attend college, the Federal Government has called chaos among in the Technical as well Proprietary education world. The lack of consideration of those who attended a four year institution has caused a very big part of the population to fail college or just not attend. The decision to cut funding has also trickled into Financial Aid Arena. ...view middle of the document...

The Cromwell Institute first opened its doors in October 1979. This institution has serviced the underprivileged population for more 35 years. Cromwell has provided more than 1000 degrees in its 35 year history. Most of the students have gone on to finish Bachelors as well as Masters degrees at State Universities. Cromwell has served as a bridge, an advocate for the student who has made mistakes in life or somewhat otherwise lost their way, but looking for a little beacon of light, a shimmer of hope. Because of the failure of the Federal Government to realize how vital these schools are, the Cromwell Institute will shut its door for good in the next six months.

The Cromwell Institute is somewhere in the middle of the crisis. Cromwell as well as other Two Year Institutions of Higher Learning are trying to put a message out that they are needed not just by the its students and faculty, but by the whole of the nation.

The Press Conference
The Press Conference will be held in front of the Crowell Institute’s Administration Building. The press conference will be attended by all facets of the media. The Public Relations Department will invite the local television, radio, and public broadcast stations. Further, the Public Relations will also invite local churches and pastors who have a stake in what is happening in the community or the city as a whole. In addition, the Public Relations department will invite the local as well as State, and Federal Government Representatives to attend the press conference. The setting for the press conference will be as follows: the stage will be in the front of the Administration building, with a banner on the building depicting in Large Letters, “Cromwell Institute, A Place of Higher Education…Where lives are Changed and Futures are Given!” On the dias, there will be the Mayor, Campus President, Public Relations Representative, and a Prominent local pastor. Also, if any of the state or federal representatives show, they will also be invited to the stage. The Press conference will be opened by the Public Relations representative, who will read a prepared statement. The statement will include: the history of the school, the number of degrees and certifications granted, some of the students who have gone on to prominence, history/background of some current students, as well as the financial status of the institution. After the statement is read, the public relations representative will turn the podium over to the Campus President. The Campus President will introduce herself and begin a short dialogue on why it is so important to keep schools like the Cromwell Institute open. The Campus President will further discuss how vital the school is to the students it serves. Afterwards, the Campus President will give the podium back to the Public Relations representative. The Public Relations Representative will then allow the Pastor to speak, with a prior briefing; the Pastor will speak from the...

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