Supply Chain Management Essay

5570 words - 23 pages

Supply Chain Management:
Food (Pineapples and Plantains)

Chestnut Hill Farms

Table of Contents

I. Major manufacturers/producers or service providers for pineapples and plantains

II. Total output worldwide regarding pineapples and plantains – divided by countries.

III. The import export statistics to show major producers and major consumers for pineapples and plantains

IV. Local manufacturer Chestnut Hill Farms: vendors/suppliers, distributors, wholesalers and retailers.

V. Pineapple and plantain flowchart (vertical integration)

VI. Discuss major problems and issues in the pineapple and plantain supply chain

VII. Include, suggestions, if any, ...view middle of the document...

Below we describe several companies, and their procedures, which have become worldwide producers of both fruits:
Blue Skies Products Limited: this company is one of the few businesses located in sub-Saharan Africa that makes profits from their processing and harvesting of the pineapple local farmers. Its Ghana factory employs about 1500 people, and exports to more than twelve large European retailers, such as Sainsbury’s, Waitrose, and Albert Heijn. This facility in Ghana purchase pineapples from local farmers and the major percentage of the fruit it is then made into, juice, concentrates, and pineapple chunks. Then all these products are shipped to Europe, which demand for fresh fruit is huge. The company works with agricultural experts that help when selecting local farmers to be purchase from. They work closely with more than 100 farmers and give them the necessary support and training for better product. In addition, the company makes use of high-end technical machinery, and follows the environmental and social standards to deliver fresh products. These standards include GlobalGAP for food safety, SEDEX and Fairtrade for ethical compliance, and organic and LEAF for environmental sustainability.
Chestnut Hill Farms: Currently this company is the third largest importer of pineapple, reaching to all North America, major part of Europe, and Asia. The original 140 hectare have grown to be 3,000 gross hectares, which 1,400 are destine to plant pineapples, and 275 for conservation forest and areas to protect wildlife. Their process for planting, growing and distributing the fruit is as followed:
* Preparation of soil: this type of fruit grows well with relative low PH, for which the farms are located in a fertile valley in Costa Rica. At this stage the soil goes through a sub-soiling process, calcium is added to aid grows, a discing process to granulate the soil, two drainage procedures to help with the rapid evacuation of accumulated water, and finally he formation of elevated beds to protect the root systems.
* Seed selection and harvest: when selecting seeds only the strongest and healthies seeds are planted, and when harvest each fruit is separated by weight and size.
* Seed distribution and planting: within 24 hours of seed harvest, these are planted in other fields to ensure fast root development. Each fruit is planted by hand, in uniform rows, and evenly spaced. Going forward the planted fields are constantly monitor for nutritional and composition balance, and to watch for any signs of diseases or insects. During the plant grow process fertilization is made using either topical or foliar.
* Plant growth and fruit initiation: After 7 to 8 month of planting, the fruit is ready to induce flowering, and after another 21 weeks, the fruit is ready to be harvest.
* Fruit harvest and logistics: the majority of the fruits are manually harvest as it guarantees a superior product. When transported extra precautions...

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