PEST ANALYSIS OF COCA-COLA
There are four variables, which we will discuss in our report, they are:
Political variables Strongly Effected
Effects of government regulations & deregulations NE
Effect of environmental protection laws if any YES
Import and export regulations NE
Effect of political conditions in certain countries of Coke NE
Any effect of election, military take over, Revolution at Coke YES
Conclusion Of Political Analysis:
As far as the above table is concerned it could be seen that ...view middle of the document...
Economic factors are those actors who effect the production of any industry. So, Coke is not the out of question. If the economic conditions of the country is not that strong and Coke increases its Price in this situation. Then it would impact highly negative. And inflation is also not a good position for any country’s production point of view. It also impacts highly negative in the Coke’s production.
And as a country concerned like “Pakistan” where the unemployment rate is very much high. The Coca-Cola system in Pakistan employs 1,800 people. During the last 2 years, the Coca-Cola system in Pakistan has involved over $130 million (U.S).
When we draw the conclusion of “economic variables”. Then we come to know that if economic variables are in the favorable position of country then they impact good other wise the impact highly bad.
Social variables Strongly Effected
Effects of advertisement of Coke on Public popularity YES
How will do Coke’s contribution affect charity organizations of Pakistan YES
Has rising consciousness of natural resources in people effected your “save environment activities. YES
CONCLUSION OF SOCIAL ANALYSIS
The Coca-Cola Company has always believed that education is a powerful force in improving the quality of life and creating opportunity for people and their families around the world.
The Coca-Cola Company is committed to helping people make their dreams come true. All over the world, we are involved in innovative programs that give hard-working, Knowledge-hungry students books, supplies, places to study and scholarships. From youth in Brazil to first generation scholars, educational programs in local communities are our priority.
A large part or our relationship with the world around us is our relationship with the physical world. While we have always sought to be sensitive to the environment, we must use our significant resources and capabilities to provide active leadership on environmental issues, particularly those relevant to our business. We want the world we share to be clean and beautiful. We are always innovating to bring you different delicious beverages. This same spirit of innovation comes alive in our environment programs. We’re committed to preserving our environment, from use of more than $ 2 billion (U.S) a year in recycling content and suppliers, and environment
Management initiatives, down to very local neighborhood collection and beautification efforts. Here’s a sample of what we’re doing in different communities around the world regarding the conservation of water and natural resources, climate changes, waste environment education.
The Coca-Cola system in Pakistan operates through eight...