This website uses cookies to ensure you have the best experience. Learn more

Video Commercial Proposal Essay

1583 words - 7 pages

KAMPUS ANTARABANGSA LABUAN

FAKULTI KOMPUTERAN DAN INFORMATIK

IM21203
VIDEO PRODUCTION

INDIVIDUAL ASSIGNMENT :
PROPOSAL WRITING

PREPARED FOR:
MS. NURAINI JAMIL

PREPARED BY:
MUHAMMAD ASYRAF BIN YAKUP
BI13110125

SUBMISSION DATE:
3RD OCTOBER 2014

CONTENTS

CONTENTS

CONTENTS | PAGE |
I. ACKNOWLEDGEMENT II. INTRODUCTION III. PROJECT TITLE IV. PROJECT SUMMARY V. PROBLEM STATEMENTS VI. OBJECTIVES VII. PROJECT SCOPE VIII. STORYBOARD IX. CONCLUSION X. REFERENCES | 46810121416182123 |

ACKNOWLEDGEMENT

ACKNOWLEDGEMENT

First and foremost, I would like to acknowledge Ms. Nuraini Jamil, one of the lecturers in Faculty of Computing and ...view middle of the document...

The messages that they convey through their songs are almost unapparent but I always tried my best to interpret the hidden messages or references in every song, every single line and every single word that they wrote. They are the very definition of a true artist whom continued producing masterpieces approved by the likes of Steven Tyler, John Mayer, Brendan Urie, Hayley Williams and Elton John. Elton John acknowledged Patrick Stump as “the voice of a generation” in Fall Out Boy’s latest album, Save Rock and Roll.

INTRODUCTION

INTRODUCTION

This main objective of this project is to create a 12 seconds video advertisement or commercial. The main idea of creating a commercial is to help promote a new product to be known to the public via the mass media namely television, news or even the internet specifically on YouTube. It will also help increase the sales charts of the new product after being given such publicity via the mass media. Every single video productions are required a proposal to be written so that it will be proposed to the company executives so that they will roughly know what sort of commercial or how are we going to convey the message within a very limited time so that people will absolutely know what are the products that we will sell to the general public.

Here I want to stress on the selling of a physical compact disc (CD) album of an alternative rock band just like Fall Out Boy to justify that the sales of physical album copies are still as important as the sales of digital album copies. I’m naming my imaginary band, Free Our Boundaries and their latest album is called Save The Songs.

PROJECT TITLE

PROJECT TITLE
“Save The Songs”

The main reason for choosing this project title was simple. It is the very title for the album itself thus the main idea of how I’m going to convey the message is also simple that is through the songs from the album itself.

PROJECT SUMMARY

PROJECT SUMMARY

The timeline is very short but it is just enough to promote the album quickly and the message is conveyed that Free Our Boundaries have just released a new studio recording album, Save The Songs. For the first 5 seconds of the commercial, there will be some behind the scene footage of Free Our Boundaries recording the album in their recording studio with two of the songs from the album playing on the background. The final 7 seconds will directly show the band members holding the CD saying “Save The Music. Save The Industry. Save The Songs. Now On Sale at a music store near you”.

PROBLEM STATEMENTS

PROBLEM STATEMENTS

As I mentioned above, I highly stressed on the CD sales are as important as the sales of digital copies. The world’s music industry generally are still depending a lot on the physical albums even after Steve Jobs introduced iTunes in hoping to help fight piracy and granting easier access to the singles and albums of a consumer’s favorite artists. The price of one physical album costs more than a...

Other Essays Like Video Commercial Proposal

Creativity & Innovation – Important in Business Today?

2270 words - 10 pages point of a host of more advanced forms it takes on – one being art, and another being innovation. You can’t produce an innovation, without first thinking creatively. Innovation Innovation as a term is much more commonly used in commercial discourse. MIT professor Ed Roberts defines innovation as ‘the embodiment, combination, or synthesis of knowledge in original, relevant, valued new products, processes, or services’ (Harvard, 2003

Effective Marketing Plan For The iTV Apple

4874 words - 20 pages Marketing Plan Bus 103 Sec 026 Marketing Plan Stage 3 Executive Summary The Apple plans to launch its smart TV in the market of US and China with the capability to provide Internet connectivity and access to online iStore and other media library. With the presence of number of TV manufacturing in the respective market, there is need to propose effective marketing plan for the iTV Apple. This marketing proposal has evaluated the current

Copyright

2142 words - 9 pages contributors to use their own and others' contributions in other works. These can be further refined as commercial or non-commercial. Finally, some issues arise because institutional resources are scarce and must be allocated wisely and recovered when possible. So, even if an institution is not an owner of a work under the work-for-hire rules, it may have an interest in acquiring rights or recovering its investment in a work created with

Management

5841 words - 24 pages proposal. It should be clearly written and powerfully persuasive, yet balance "sales talk" with realism in order to be convincing. It should be limited to no more than two pages and include the key elements of the business plan. | 1. Background on the company | Provide a summary of the fundamental nature of the company and its activities, a brief history of the company and an outline of the company’s objectives. | 2. The product or

Marketing Analysis of Fortress

5859 words - 24 pages its new smart living concept, Fortress publishes online magazine, “Wave”, and a number of free seminars on different interests including high-definition products, computers, digital cameras, home audio and video studio are held to educate consumers about the technology development and new products arrival in Fortress. 2.1) Company Prospect “Inspiring Smart Living” - It was introduced in 2004. Of this core aspiration of Fortress, professional

The Effort to Discover

5826 words - 24 pages proposes that science should be content with the rational elimination of errors in its theories, not in seeking for their verification (such as claiming certain or probable proof or disproof; both the proposal and falsification of a theory are only of methodological, conjectural, and tentative character in critical rationalism).[18] Instrumentalism rejects the concept of truth and emphasizes merely the utility of theories as instruments for

Ethical Hacking

5637 words - 23 pages when you need to know for sure how much the truth means to you. Only then will you figure out how to solve it. It’s a tough world, and security is a tough place to be. You’re at a battle of wills with clients who pay to not just be safer, but also feel safer. They’re inundated with their own fears as well as all the other fears the commercial side of security forces on them, all the problems they can expect to have, and what the exact solution is to

The Separation Of Capital Ownership And Control

1577 words - 7 pages The argument of whether the separation of capital ownership and control is an efficient form of organization has constantly been a controversial issue. The criticism whether the controllers’ act is in the best interest of the owners’ wills never end as long as hired managers operate management. As the number of public companies has been increasing over the course of this century, meanwhile the American style of contact based corporation has

The Versatility And Flexibility Of OLED's

1014 words - 5 pages In April 1, 2002, organic light emitting diodes gain rise in the scientific community with their published, more practical form at Ames Laboratory. “Scientists at the U.S. Department of Energy's Ames Laboratory, in collaboration with scientists at the University of Michigan, Ann Arbor, have developed and demonstrated a novel, fluorescence-based chemical sensor that is more compact, versatile and less expensive than existing technology of its

Comparing The Moral Virtues Of Antony And Julian The Apostate

1103 words - 5 pages Roman emperor Julian the Apostate and Christian leader Antony both exhibited many qualities of character during their existence. Both of them led very distinctive lives although shared several ethical values. Book 25 of “The Later Roman Empire” and the book “Early Christian Lives” show concrete evidence of this. In the following essay, I will argue how both leaders’ lives were devoted to their religious beliefs and their mutual cardinal virtues

Living In A Cashless Society

1637 words - 7 pages Money in a traditional sense no longer exists. Money is becoming much of a concept than a physical material, and most ordinary bitter have not see the reality of the switch. People today are using credit and debit cards on a regular basis and in everyday situations such as meal purchased at fast food, highway tolls, clothing, groceries, gas stations, etc. all of these means of systems could be regarded as a cashless society or world. The question

Related Papers

Comm Plan Essay

2578 words - 11 pages Definition……………………………………………………………………… p. 4 Objectives………………………………………………………………………………. p. 5 Policy Options………………………………………………………………………….. p. 6 Impact Analysis………………………………………………………………………… p. 8 Comparative Analysis………………………………………………………………….. p. 9 Current Status and Next Steps………………………………………………………….. p. 11 Request for Proposal…………………………………………………………………… p. 14 The time

Business Proposal Essay

5258 words - 22 pages Business Proposal Professional Development II Prepared by: Casey Foo Don Lin Karen Lim Kim Hong Lawrence Lim 1 Executive Summary The airline industry is not young, and if it is not because of budget airlines who revolutionized how the industry works in terms of pricing strategies and marketing, it is honestly quite boring to fly! Since the September 11 attacks, airports around the world, including Australia has stepped up security

Christianity Vs Islam Essay

2101 words - 9 pages succeed. Tim Berners Lee, along with his friend Robert Cailliau, published a proposal to build a "Hypertext project" called "WorldWideWeb" in the 1990. The inspiration for this project was modeled after the Dynatex SGML reader licensed by CERN. Within the same year Lee, using a NeXTcomputer created the first web server and wrote the first web browser. Shortly after that, he went on to debut the web on August 6th, 1991 as a publicly available

Network Design Essay

5129 words - 21 pages STATE OFFICE OF EDUCATION NETWORK DESIGN PROPOSAL TABLE OF CONTENTS | I. FEASIBILITY STUDY | II. NETWORK NEEDS ANAYLSIS | III. HIGH-LEVEL NETWORK DESIGN | IV. DETAILED DESIGN DOCUMENTATION | V. COST-BENEFIT ANALYSIS | ------------------------------------------------- FEASIBILITY STUDY Situation in which the Project Exists: This proposal is for a data communication network to serve the Maryland public